Another Legal Team "Solution"

So it turns out that AMC was not behind the MadMen Twitters - or at least in any kind of approved methodology. They've sent Twitter a DMCA complaint about the accounts, and several are already pulled: @don_draper & @peggyolson.
I think that this is an epic FAIL on the part of AMC...the presence of the characters had created an interaction with a selection of fans on Twitter, and more importantly had lead to nothing but positive buzz. Said buzz has likely already impacted search and other marketing mediums outside of twitter. Once again a company seems to have made the knee jerk legal team reaction when they could have brought the fan efforts into the fold. That is assuming that it is a fan effort and not from a member of the content team that failed to inform legal or marketing.

Heads up came from venture beat: http://url.ie/n5w